Cath Kidston is one of those girly things that this bloke just doesn’t understand. Our Cath has a range of boutiques in chi-chi locations selling inexpensive tat for vastly inflated prices, just because they have a polka dot pattern or a chintzy facsimile of a 1950s fabric print printed on them. It’s the same trick that Hollister pulls on clothes that would normally be found in Walmart, only this seems to be aimed at a generation of young people who want to pretend they’re living in a Ladybird Book.